As Director of Finance and Administration and Chief Financial Officer, Juan is responsible for financial stewardship of ASI Landscape Management, including capital and operating budgets, financial affairs and reporting, procurement, and debt and treasury management. Prior to joining ASI Landscape Management in 2017, Juan was the controller for a landscape company in Bradenton FL for almost three years. He was responsible for the company’s financial operations, human resources, risk management, information technology, and H-2B program.

Originally from Colombia, Juan moved to Atlanta, GA in 2000 where he started his own business at the age of 18. He obtained his real estate license and attended Georgia State University, transferring to the University of South Florida in 2010. Juan has developed his financial, administrative, and logistical skills over more than 12 years of experience in customer service, sales, and investments. He graduated from the University of South Florida, receiving his Bachelor of Accounting, and is a candidate to obtain his CMA (Certified Management Accountant) Certification in 2019. Juan Lives in Parrish, FL with his wife, Alina and his son, Ethan.